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Sophia, 21 or: The Discussion of the Things – MILAN DESIGN WEEK 2014
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Sophia, 21 or: The Discussion of the Things – MILAN DESIGN WEEK 2014

The Detmolder School of Architecture and Interior Design presents an artistic experiment dealing with the topic of exposing our privat life on social networks on the upcoming Milan Design Week from the 8th to the 13th of April 2014.

We don’t mind if other people know about our private life. We tell them our most intimate secrets, we expose and exhibit ourselves on social network platforms like Facebook. The era of privacy is coming to an end, and the Project Sophia, 21 transforms this transition into something concrete. It transforms the virtuality into materiality: What happens if we take our worldly goods and parade them out in the open?

If we turn everything inside out and show it to public? This process of inverting everything causes new relationships between all involved parties to come about and be developed. During this process, many new things will be created. Things will combine, relationships will form, new behaviours will come about – a design generator for the inevitable “public age”. We gathered test subjects of different ages and professions, and confronted them with the challenge to invert everything. With the provided materials they had to attach all their personal belongings to their bodies.

The results show different methods and an evaluation produces new composition. Moreover it generates new artifacts that are important for a life without privateness – a design generator for the inevitable “public age”.

a project by: DETMOLD SCHOOL OF ARCHITECTURE AND INTERIOR DESIGN, GERMANY

MONJA KLEINE, MAGDALENA SEMRAU, FRIEDERIKE SOMMER, SABINE WEBER

AND MENTOR: ULRICH NETHER

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