This clever campaign was created to position the “It’s What’s Inside” platform by DuPont Nutrition & Health, which aims to educate people on exactly what is going into the foods and drinks that they enjoy. The creative concept and design of the campaign is by Ars Thanea and Ogilvy & Mather New York, who responded to the client’s needs with various fun and eye-catching visuals representing little doorways into various common foods. Enjoy!
Images by Ars Thanea.
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