Rod Hunt was commissioned by Instinct BBDO to illustrate KVARTIROVEDENIE (“Apartmentology”) a massive cross-media campaign for IKEA Russia. A huge illustration of ten different families & their apartments was required to represent IKEA furniture solutions suited to each family’s lifestyles. The illustrations were used in the book written by Russian Children’s author Grigory Oster & as an online game.
View the interactive site & game here
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