“We live in a society that’s becoming more and more spontaneous while at the same time indecisive. This idea lead us to create the first bottle that permits the consumer to graphically express their feelings; that allows them to show their affection for their partner by way of illustration or the written word but which can be changed and motified at any time with the swipe of a towel.
The bottle, which is painted in a chalkboard-like material, comes equipped with sticks of chalk so that the consumer may personalize it in any way they please. And if they’re indecisive, erase their message and start over.”
Studio: Grantipo
Creative Direction: Sergio Daniel García
Client: Bodegas Señorío de Somalo
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