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Fruit Juice Packaging // Naoto Fukasawa
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Fruit Juice Packaging // Naoto Fukasawa

Japanese industrial designer Naoto Fukasawa has created a series of creative fruit juice packages that have the look and feel of the fruit they contain.

Juice Skin Packaging by Naoto Fukasawa 2

“I imagined that if the surface of the package imitated the colour and texture of the fruit skin, then the object would reproduce the feeling of the real skin.”

Juice Skin Packaging by Naoto Fukasawa 3

Juice Skin Packaging by Naoto Fukasawa 4

Alongside banana, strawberry and kiwi fruit  “juice skins” Naoto Fukasawa also offers a wild card “silken tofu skin” for a carton of soya milk. [via 1, 2]

Juice Skin Packaging by Naoto Fukasawa 5

Juice Skin Packaging by Naoto Fukasawa 6

Juice Skin Packaging by Naoto Fukasawa 7

Juice Skin Packaging by Naoto Fukasawa 8

[ via toxel ]

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