Adding another mobile app to its creations, LEGO has released a mobile app that lets you create mini movies based on the toy.
The LEGO Group worked with San Francisco-based agency Pereira & O’Dell to develop the concept, and deign the iPhone app, ‘LEGO Super Hero Movie Maker’.
Using the app, users are able to bring LEGO figurines to life by creating stop-motion movies on their iPhones.
“We wanted to create a unique experience that helps bridge the gap between the digital world and the physical world of LEGO,” Izzy Weberbauer, account supervisor of Pereira & O’Dell, told Fast Co. Create.
Within the app, users can: add and delete frames to scenes of their stop-motion movie; choose from five soundtracks; add camera color filters; and save movies to their camera roll; and share with the movies with friends.
The LEGO Super Hero Movie Maker app is compatible with iPhone 3GS, iPhone 4 and 4S, iPod Touch 3rd & 4th generation and iPad, that have iOS 4.3 installed or later.