At the time of the 10 years of activity Internet and online shop Ralph Lauren, the mark organized 2 operations and spectacles into simultaneous in New York and London. A digital transformation of the frontages, with effects of mapping 3D and diffusion of the new perfume.
In celebration of 10 years of digital innovation, RalphLauren.com presents the ultimate fusion of art, fashion & technology in a visual feast for the 5 senses. Watch as the New York women’s flagship at 888 Madison Avenue disappears before your eyes and is then transformed into a series of objects and images rendered in 3-dimensional space.