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Louis Vuitton Origami Invitation

12.06.2012 | Graphic, Packaging, Video
Louis-Vuitton-Origami-Invitation

Italian stu­dio Happycentro was recently asked to design and pro­duce an invi­ta­tion for the open­ing of a Louis Vuitton store in Osaka, Japan. The result is a paper object fea­tur­ing com­plex origami folds and a vari­ety of print­ing tech­niques. The entire pro­duc­tion process was quite involved — check out the video below to get a behind-the-scenes look.

Creative Credits:
Client: Louis Vuitton
Agency: Ogilvy & Mather – Paris
Creative Director: Christian Reuilly
Art Director: Soumaya El Bahri
Technical director/Print Manager: Leila ElBlida
Art Buyer: Laurence Nahmias

Project Manager: Federico Padovani
PaperObject Designed by: Federico Galvani
Instruction Sheet Illustration by: Andrea Manzati
Editing Making Of: Donna Summer Samantha Di Prospero
Nice Hands: Chiara Menna

Print Management: Riccardo Zambelli and Barbara Boni
The Crazy Craftsmanship Experience in Printing Process by:
– STUDIO FASOLI for man­ag­ing all pro­duc­tion steps
– GRAPHICART (Michele Adami) for Offset Printing
– TIPOGRAFIA ECONOMICA (Ricky e Mattia Pattaro) for dry deboss­ing
– EUROIMMAGINE (Giulio Zangrandi, Francesca e Federico) for silk print­ing
– LA CARTOTECNICA (Fabrizio Sona) for die cutting

 

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