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Mercedes-Benz | Automatic Safe Distance
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Mercedes-Benz | Automatic Safe Distance

Distronic Plus technology by Mercedes-Benz, is a driving safety system that helps drivers to keep an automatic safe distance from other cars, or even stop the Mercedes-Benz in order to avoid an accident.

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Credits
Agency: Ogilvy & Mather Colombia
Client: Mercedes Benz
Product: Distronic Plus
Chief Creative Officer: John Raúl Forero
Creative Executive Director: Juan José Posada / Juan Pablo Alvarez / Mauricio Guerrero
Creative Directors: Julián Gutiérrez / Andrés Astorquiza
Copywriter: Julián Gutiérrez / Juan Cárdenas
Art Directors: Juan Manuel Pachón / Juanita Delvasto / Estebán Márquez /  Andrés Astorquiza
Art Buyer: Adriana Parés
Post Production: Salamagica

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