The digital production company MediaMonks have teamed up with Dutch MGO to create an interactive punching bag to raise founds for cancer research. Allowing everyone to step in the ring and join their loved ones in their battle against cancer. With this punching bag you can step in the ring and join their fight. This interactive punching bag is built to raise funds every time it is punched, and will travel from gym to gym across the Netherlands in an effort to gather a bigger crowd in support of the fight against cancer. When force is applied, the punching bag lights up locally to visualize the impact of their punch. Through the interactive animations, the punching bag makes tangible the rate at which cancer can grow, and allows people to do something by donating directly to Fight cancer’s cause. Click the on the video above to learn more.
