This month, the Fondation d’entreprise Martell has inaugurated the Pavillon Martell, a site-specific structure created by Spanish architects SelgasCano, which will occupy the entirety of the vast paved courtyard in front of the Foundation until autumn 2018.
Launched in October 2016, the Fondation d’entreprise Martell offers a rich and varied programme of events promoting local, national and international collaborations. Occupying a modernist building that is a landmark within the town of Cognac, the Foundation will ultimately extend over nearly 5,000 m2 and five floors, offering an array of different immersive, creative spaces, which will open to the public in several phases. The interior renovation, orchestrated by Bordeaux architects Brochet-Lajus-Pueyo, began in spring 2017, with a partial reopening scheduled for summer 2018.
This large pavilion, composed of flexible and organic shapes, is in harmony with environment, the architects defending the idea that “nature must prevail over architecture”. Inflatable seats installed in the structure, attached by straps, will allow visitors to sit, lean, or stretch out in the context of workshops, concerts, presentations, conferences, markets, games, moments of relaxation, wanderings, etc.
Photography by Iwan Baan