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Genius optical Illusions to promote Pet adoptions

In support of World for All Animal Care and Adoptions in Mumbai, photographer Amol Jadhav along with art director-cum-retoucher Pranav Bhide transformed a brilliant idea into striking ads that are more than meets the eye.

Using creative lighting and framing, the pair created a trio of optical illusion portraits, each masking two visuals as one, in a campaign to encourage pet adoption. The prints bear the tagline “There’s always room for more. Adopt.”

Image credits: Photos by Amol Jadhav for World For All, used under creative commons license.