24h Week Month

Because who is perfect ? Get closer.

05.02.2014 | Advertising, Video

This Is So Touching. Everyone Should Watch This At Least Once.
International Day of Persons with Disabilities by Pro Infirmis

This video is SO powerful. We are all amazing people. Disabled mannequins will be eliciting astonished looks from passers-by on Zurich’s Bahnhofstrasse today. Between the perfect mannequins, there will be figures with scoliosis or brittle bone disease modelling the latest fashions. One will have shortened limbs; the other a malformed spine. The campaign has been devised for the International Day of Persons with Disabilities by Pro Infirmis, an organisation for the disabled. Entitled “Because who is perfect? Get closer.”, it is designed to provoke reflection on the acceptance of people with disabilities. Director Alain Gsponer has captured the campaign as a short film.

Please SHARE with friends and family. This is such a great message.




Don’t forget to follow Feeldesain on Twitter Facebook  + Pinterest to get all the latest updates.